559.217.6605 | kc@calpom.com


Consulting Services for the Specialty Food Industry

What We Do

Hello there.

We're experts at showcasing flavor, with a special talent for gluten-free and allergen friendly fare. We help food producers scale their businesses and share their stories, restaurateurs increase check totals and covers by courting diners with special diets, and create deliciously engaging content for brands. Plus, we know where the best gluten-free pizzas is. Give us a ring, we'll save you a slice.


Meet K.C.

Founder K.C. Cornwell's career in food and wine is a natural progression from being raised in a California farming family. After working on special projects at Sysco, becoming Executive Administrator of the Madera Vintners Assoc., and running a small restaurant group, K.C. chose to focus her talents on marketing and product development for artisan food producers and family wineries. Following her diagnosis with Celiac Disease, K.C. applied her expertise to the specialty diet market and started G-Free Foodie, a website for people living gluten-free.


Our Passion

Our passions? Food, wine, and farming, pretty much in that order. Well, you could throw coffee in. Developing new formulas, telling food stories, and helping our clients share their flavors with the world is what we wake up every day excited to do. We're here to provide expert, action-oriented advice and delicious content so you can make waves in the food industry.


EXPERT GUIDANCE TO HELP YOU GROW.


EYE-CATCHING CONTENT THAT TELLS YOUR STORY.


SERVICES


Specialty Food Producers 

Are you looking for knowledgeable advice about expanding your food business, or how to even get rolling? Think you're ready for a co-packer or distributor, but not sure how to find one? Need a marketing plan that attracts consumers and wholesale buyers? We can help provide clarity on your next steps ​ and support your brand's transition to the next level. ​

With two decades in the food and wine business, K.C. knows how to scale production, market a product, and manage the wholesale and consumer sales chain. Whether you need one-on-one consulting with K.C. or your project requires the attention of our whole team (plus or minus a few of our industry connections) we'll help you grow a fabulous idea into a profitable food company.

Let's talk  about your goals and how to meet them.

Restaurants 

From families feeding a child with an allergy to office managers with Celiac Disease, folks with diet restrictions are everywhere. And more often than not, their needs dictate where a group will choose to dine.

We'll help you develop a menu that welcomes guests with food intolerances along with systems that keep your kitchen staff sane while delivering safely prepared allergen-friendly fare. Sound too good to be true? It can be done, we promise - and it means big business. ​

Front of house staff training is critical to handling guests with special diets, so the diner feels secure and the kitchen knows how to respond. We'll help educate your team, including how to build check totals and tips by offering what the guest CAN have, not what they can't. We can also provide guidance for ingredient sourcing, recipe development or revision, and statements regarding cross contamination in shared kitchens.

Let's talk about getting more guests in the door, and how to bring them back.

Content 

Social media, photos, video: the world relates in narrative now. The story matters as much as the product. In fact, it's the best way to set your brand apart.

Storytelling:
Food stories should get to the heart of the matter: who are you, and why should consumers care? Can you make their lives easier, more delicious, or bring joy? We'll find the place that your products connect with buyers' emotions, and let the camera capture the details.

Recipe Development
We develop tasty recipes that really work, with easy-to-follow instructions suitable for home cooks of varying skill sets. Then we take enticing photos, shoot tasty videos, and produce gorgeous ebooks that keep your brand top-of-mind.

Livestreams + Events:
Live events give consumers a chance to connect directly with your brand, building instant relationships. Since you've only got one chance to get a live moment right, preparing the narrative and tools are key. Whether someone on your team is making the appearance, or you need a fabulous influencer or guest chef to make it happen, we'll help develop a strategy for streaming videos, demos or live events that makes your brand shine.

Let's talk about creating engaging food stories that deliver customers to you.


CONTACT US